Meek Mill has made a major announcement via social media as he confirms going into business with the national apparel brand, LIDS. Per the press release Meek shared his thoughts,“I’ve always been a fan of Lids. Growing up, I remember buying their hats to match my outfits and look my best, It’s amazing to see my relationship with the brand come full-circle and have the opportunity to evolve as a businessman. We have a great team in place and we’re looking forward to taking Lids to new heights.”

Co- Founder and partner of Lids' parent group, Ames Watson added:

“It’s truly a pleasure to welcome Meek to the Lids ownership team,” said Lawrence Berger, the co-founder and partner of Lids’ . From afar, I’ve respected Meek’s zeal for music and criminal justice reform, and I know that enthusiasm will translate to our work with Lids. His business acumen, passion for fashion and creative outlook will be vital to making us a more versatile brand.”